Campaigns are the central feature of Spoke. They provide the structure and tools for texters to engage in conversations with your contacts.

Each campaign has a contact list and an interaction script. When you start a campaign, contacts are assigned to texters, who can then initiate a conversation using the interaction script. 

A campaign should have a clear and specific purpose, for example, asking contacts to attend an event or identifying their level of support for a candidate. This will allow you to communicate clearly with your contacts and for texters to collect consistent data based on how contacts reply.

You can run multiple campaigns simultaneously to reach different contacts about different things.

If you are a Spoke administrator, you can manage campaigns from the administration dashboard.

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